The company stands for precision, quality and continuous innovation in optical and digital technologies. Its comprehensive portfolio includes binoculars, spotting scopes, riflescopes, thermal imaging and trail cameras, as well as digital applications. All products meet the high standards of precision, innovation and quality associated with the ZEISS brand.

Based in Aalen, Germany, and supported by sales and service organizations worldwide, VALYRA is one of the leading providers in the global outdoor market.